Founder & CEO
After relocating from NYC to Baltimore in 2005, Leah created Sinuate Media, determined to reinvent the way online marketing was traditionally done. She nurtured and trademarked the concept of “organic marketing” to represent the holistic approach of crafting social media, technology, barter media, and public relations in order to influence clients’ presence on the web.
Leah has over 15 years of experience in digital marketing and promotions, working for both agencies and web publishers. She started her career at an online teen magazine, helping to grow that community to over 2 million members. That experience led to a position at one of NYC’s most cutting-edge digital marketing firms, where Leah had the opportunity to break ground on the first uses of blogs, RSS, and podcasting for marketing. As a business owner, she has extensively managed online and grassroots marketing campaigns for top-tier entertainment, consumer product, and financial services companies.
Expanding into web publishing with Book Divas
In 2007, Leah expanded Sinuate Media from a digital marketing services firm to include web publishing with the acquisition of BookDivas.com, a leading young adult and college-aged book community founded in 2001.
A regular invited speaker on the topics of social media, social media corporate policy, and emerging technology in digital marketing, Leah has presented to such organizations as the National Association of Women Business Owners, the National Sales Network, the International Association of Administrative Professionals, the Maryland Chamber of Commerce, and numerous private companies.
Leah Messina’s Background
Leah holds a B.A. in Professional Writing and Communication Design from Carnegie Mellon University and a M.S. in Marketing from the Carey Business School at Johns Hopkins University. She currently is a board member for the Las Cruces Green Chamber of Commerce and is the founder of NETWorks Las Cruces, Southern New Mexico’s only marketing networking organization. She is a past board member for the Maryland chapter of the National Association of Women Business Owners (NAWBO), the recipient of NAWBO’s 2007 “Rookie of the Year” award and the 2009 Brava Award from SmartCEO magazine. She is an avid supporter of literacy and entrepreneurship among young women.